One with an affordable monthly subscription and no long-term contract. The company – owned by Blavatnik’s Access Industries – had long held the view that there was a gap in the market for a sports OTT (over-the-top) streaming service. DAZN: What is it and how did it come about?ĭAZN was the brainchild of Simon Denyer, then CEO of UK-based Perform Group. There is great news on the pricing for that PPV too, with the Saudi organisers working to get the cost down to the following bargain fees: Throw in Filip Hrgovic, Frank Sanchez, Daniel Dubois and more, and you get why it’s such a big deal. We have SIX huge heavyweight fights, including Anthony Joshua vs Otto Wallin AND Deontay Wilder vs Joseph Parker. WATCH Joshua AND Wilder on DAZNĭAZN has a real treat for fight fans coming up soon with that monumental ‘Day of Reckoning’ bill in Saudi Arabia on December 23. It is not all plain sailing for the ‘Netflix of sports’ though – the business lost around £3billion combined in 20 – and some experts wonder how it will ever get somewhere near profitability.īlavatnik did agree a recapitalisation worth $4.3billion recently which means the company is now debt-free, but it still faces significant challenges moving forward. It did not disappoint… Katie Taylor vs Amanda Serrano went down at Madison Square Garden on April 30 (Michelle Farsi for Matchroom/MSG Photos). We also had another DAZN blockbuster in the meantime with Katie Taylor vs Amanda Serrano at Madision Square Garden on Ap– the biggest bout in women’s boxing history. The saga ended on November 6 when ‘Canelo’ released a statement proclaiming he was now a free agent.Ĭanelo, though no longer on that long-term DAZN deal, made a quick return to the platform and he finally faced Golovkin in that long-awaited trilogy fight on September 17, 2022. The partnership with Alvarez went sour in the second half of 2020 and resulted in the Mexican megastar taking DAZN and his promoter – Oscar De La Hoya’s Golden Boy Promotions – to court. Gennadiy ‘GGG’ Golovkin would soon follow too. kicked things off, followed by an eye-popping $365million pact with ‘Canelo’. Any deal would have given DAZN Premier League football rights in the UK, and access to Fury fights (Frank Warren’s Queensberry Promotions is contracted to TNT).ĭAZN has been live since 2016 when it launched in Germany and Japan, and it rolled out in the United States in 2018 with Joshua at the centre of its offering.Ī $1billion eight-year deal with Hearn and Matchroom in the U.S. Though Amazon Prime Video might have something to say about that in the near future after that huge pact with Al Haymon’s PBC (Premier Boxing Champions).ĭAZN also narrowly failed in a bid to buy another British broadcast network in the shape of BT Sport (now TNT Sports) – with a price tag of ‘hundreds of millions of pounds’. That instead aired on Sky in the UK with DAZN having US rights.ĭAZN: Sign up to watch Joshua and Wilder PPV!ĭAZN has had a lot of glitzy baubles in its boxing arsenal – throw in the partnerships with P4P king Saul ‘Canelo’ Alvarez (on and off), Gennadiy ‘GGG’ Golovkin, Katie Taylor et al and it is easy to see why it is THE major player in boxing broadcasting right now. In a baffling twist though that AJ deal DID NOT kick in until after the Oleksandr Usyk vs Joshua 2 rematch in Saudi Arabia in August 2022. The AJ deal was just the latest huge splash by DAZN, which had already signed his promoter Eddie Hearn and Matchroom Boxing to a massive global contract in 2021. His bouts had already aired on the ‘Netflix of Sports’ outside the UK for a number of years. The deal, announced on June 13, 2022, meant AJ ended his long and successful association with Sky Sports to go all in with DAZN. There have been bumps in the road since then though… DAZN (pronouced ‘da zone’) continued its march towards global domination of boxing on TV by signing Anthony Joshua to a massive deal to stream his fights in the hugely influential UK market as well as other territories around the world.
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